The Macmillan White Christmas Dip had been gradually growing over the years thanks to the hard work of one of its founders Tommy Baker. However to take it to the next level and expand it into a major event required corporate sponsorship. In 2013 Bournemouth’s newest dedicated lettings agency owned by Richard Gale kindly offered to be the main sponsor for the event. This gave us the opportunity to promote the event to a much wider audience and keep the fundraiser cost-neutral. The result of this extra support meant that we attracted three times more participants than the previous year, and raised a total of £20,000 on the day.
With the help of local businesses we were able to spread the word in our community and it is estimated that approximately 2,000 spectators came to watch the event. With grateful thanks to Hendy Motor Group, Waterbabies Swim School, Barolo Restaurant, Urban Reef Restaurant, Wessex Windows, RJ Hull Accountants, Lloyds Bank, Calendar Club Poole, Funky Peach, Brian Hoile and Associates and Kiteleys Solicitors.